Over 75 years of hand-painted experience!

At Grosh Custom, we provide the highest quality custom scenery including backdrops, murals, theatrical drapery and more. Our talented team brings over 75 years of experience in the entertainment industry specializing in theatrical backdrops, hand painted scenery techniques and fine art. We have worked with some of the top set designers, rock ‘n roll tours and television shows in entertainment. Our full service theatrical scenery studio is located in the heart of Hollywood at the historical Grosh Backdrops and Drapery building on Sunset Boulevard. We welcome our clients to view our team in action and prove once and for all: “there’s no business like show business”.
Grosh Custom is the creative heartbeat of Grosh Backdrops and Drapery. We are a full service theatrical scenery shop providing the highest quality hand painted backdrops and murals, theatrical or masking drapery, printed backdrops and more. In addition to our custom work, we sew and paint all of the new Grosh rental inventory right here in the USA!

The Grosh Custom department is also an expert in

  • UV and invisible UV painting techniques
  • Fine art
  • Hand painted murals
  • Painted scrims
  • PA Masking
  • Kabuki drops and more.

Our facility is second to none in the industry boasting 6 counterweight paint frames and one static frame. We operate in a 40,000 square foot building the heart of Hollywood, directly on Sunset Boulevard with a beautiful view of the Hollywood Sign. If you’re interested in taking a tour of our operation, contact us, we’d love to show you around!

Our team is always happy to answer any questions and provide guidance with any inquiries; there are no jobs too big or small.

Grosh Hollywood CA Shop

Grosh Hollywood CA Studio

  • Warner Bros.
  • Lynyrd Skynyrd
  • Slayer
  • HTC
  • Hendrix Allardyce
  • KAR
  • Cheesecake Factory
  • Jimmy Buffet
  • 50 Cent
  • Matthew West
  • Pearl Jam
  • Hollywood Vibe
  • Slipknot
  • Univision Network
  • Coheed and Cambria
  • Cypress Hill
  • Megadeth
  • Festival Ballet
  • Universal Studios
  • DK Production Design
  • Mindless Behavior
  • Multiple High Schools and Colleges
Scenic Group

Grosh Scenic Artists

Grosh scenic artists bring talent, passion, and creativity to our studio every day. Their diverse backgrounds and extensive experience ensure our clients always receive the most excellent craftsmanship to enhance and marvelously impact their shows, events, and venues anywhere in the world. Some digitally printed, most fabulously hand-painted, and all made in America.

Who are our great painters? Only the finest in the business. Our scenic experience spans theatre, motion picture, amusement parks, museums, as well as various types of murals and permanent installations and more. We are proud to say that our artists have had their personal art work shown in galleries, art shows, and yes, even a few museums. Some of our talented bunch are new to the field and others have decades of experience as scenic artists. We have artists from the big city of New York to a small Midwestern town; from the self-taught artist to an Ivy League graduate. We can even boast a Phi Beta Kappa from Stanford University!

Clients regularly tap the genius of our Creative Director but can also speak directly to any of our artists. We enjoy and encourage it! And of course, you are welcome to visit for a tour or creative dialogue any time.

We are proud of our team and believe they are the creative heart of what makes Grosh “The World’s Greatest” Backdrop Company!


Greg Viera – Creative Director

Greg is a leader in the field of backdrop design and production and has been a fixture in scenic departments in the Hollywood area for over 30 years. Becoming a journeyman scenic artist atWarner Brothers Studios, Greg spent 15 years painting backdrops, murals and props for movies such as Die Hard, Spiderman, Ghostbusters, Superman, Lethal Weapon, Scrooged, Born on the Fourth of July, Back to the Future, just to name a few. In 1995 Greg accepted the position of Lead Scenic Artist at Superior Backings in Hollywood. There he drove the design of hand painted backdrops for such names as Green Day, Cold Play, Pearl Jam, Jimmy Buffet, Madonna, Michael Jackson, Rod Stewart and the Foo Fighters.

In 2011, Greg joined Grosh Backdrops and Drapery to lead Grosh Custom as our Creative Director. With full accountability for every aspect of the final creation, Greg manages teams of artists as they paint to the exact specifications of our clients without losing sight of his “art”. By encouraging individuality and “one of a kind” spirit within his team, Greg develops a style only a hand painted creation can offer.  Greg has a knack for visualizing clients’ ideas and patiently working with them until a draft design is agreed upon and an artistic project is set into motion.  You can feel Greg’s passion for excellence and creativity in his art and in the repeat engagements of Grosh’s numerous loyal customers.

Peter Lime – Scenic Coordinator
Born and raised in the San Fernando Valley Peter graduated from Burbank Senior High School and attended California State University at Northridge for one year. Peter then entered the Air Force and served three years on active duty and 2.5 years in the Air National Guard.After being honorably discharged from the Air Force Peter went to work in the entertainment industry. Working first in set lighting, then as a production assistant for Dick Clark and Allan Funt he then found his calling.Peter has over 20 years of experience painting and working in the scenic field, having worked on major motion pictures, television shows, theater productions, rock concerts, murals and other such projects.

Peter’s love for the entertainment field goes beyond just his work. He preformed in local theater and was also a member of a ballet company for several years. Not to mention he is an avid movie fan with a personal collection of well over 2000 movies ranging from old silent films to current hits.When not working, Peter can be found doing a number of things. He plays in a softball league, enjoys taking hikes, kayaking and runs several days a week. He enjoys working in his yard and is quite proud of his garden. Peter is the owner of several pets and enjoys spending time with them. Sunday evenings are family night at Peter’s house and you will find it full with his sister and many nieces and nephews.


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    Note: If you are interested in a design that is in the Grosh inventory, please reference the SKU number of the item (i.e. S2125 or ES7165 etc.).

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